Last updated: 6 July 2026
This Privacy Policy explains how WooOptimize(“we”, “us”), operated by Freddi Media, collects, uses, and protects your personal data when you use our website and our WooCommerce optimization service (the “Service”). We act as a data controller for your account data and as a data processor for the store content you choose to optimize. If you are located in the European Union, we process your data in accordance with the General Data Protection Regulation (GDPR).
We do not sell your personal data, and we do not use your product content to train any AI models.
Your account, store connection, and product data are stored in our own database on our own hosting infrastructure. We do not use a third-party database or backend provider for this data.
To deliver specific features, we rely on a small number of trusted third-party providers who process only the limited data needed for their function:
Each provider acts under its own terms and security measures and receives only the data needed for its specific function. Some providers may process data outside the European Economic Area, in which case appropriate safeguards such as Standard Contractual Clauses apply. We can provide the current list of these providers on request.
We keep your account and store data for as long as your account is active. Product content and proposals are retained so your version history and rollback remain available. You can delete individual data from within the app, and you can request deletion of your account and associated data at any time by contacting us.
All connection credentials and API keys are encrypted at rest using authenticated encryption (AES-256-GCM), and all data in transit is protected with TLS. Access to production data is restricted to what is necessary to operate the Service.
Depending on your location, you may have the right to access, correct, delete, or export your personal data, to restrict or object to processing, and to withdraw consent. To exercise any of these rights, contact us at info@freddimedia.nl. You also have the right to lodge a complaint with your local data protection authority.
We use only essential cookies that are required to keep you signed in and to remember your active store profile. We do not use advertising cookies.
The Service is not intended for individuals under the age of 16, and we do not knowingly collect their data.
We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Material changes will be communicated through the Service.
For any questions about this Privacy Policy or your data, contact us at info@freddimedia.nl.